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Frequently asked questions

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Every frequently asked question from our service pages in one place. Search, browse by category or jump straight to the service you are curious about.

161 questions and answers

Web development

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How much does a new website cost?

It depends on scope. A portfolio site starts at SEK 5,900 and a business website at SEK 10,500. Try our web planner for an instant estimate, or book a free meeting. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

How long does it take?

A simpler business website can be ready in a few days. Larger projects such as e-commerce or web apps are planned together with a clear timeline. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can you handle hosting and updates?

Yes. We offer web hosting and service agreements so your website is always secure, up to date and backed up. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Do we own our website?

Yes. Clear terms, no hidden costs and always fixed prices. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Do you use ready-made templates?

No. Every website is designed and built from scratch based on your brand, goals and audience. The result is a unique site that is faster and easier to develop further than a template site. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can we update the content ourselves?

Yes. We include an easy-to-use editor so you can change text, images and news without coding. If you would rather have us make the changes, that is included in our service agreements. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Will the website work on mobile?

Always. We design mobile-first and test on phones, tablets and computers so the website works and looks great on every screen. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Will the website show up on Google?

Every website is built with search engine optimisation from the start – fast loading, the right heading structure, metadata and structured data. To climb higher we also offer ongoing SEO and AI optimisation. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can you help with copy and images?

Yes. Our copywriters write persuasive, search-friendly copy, and we can produce images, illustrations and drone photography. You do not need all the material ready when we start. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can you build an online store?

Yes. We build complete online stores with products, cart, checkout and payments via e.g. Stripe, and can connect accounting and inventory. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can you rebuild our existing website?

Absolutely. We analyse your current website, migrate the content and make sure your Google rankings are kept with the right redirects. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Is the website accessible according to WCAG?

We build to WCAG 2.1 level AA with good contrast, keyboard navigation and a clear structure. It helps every visitor and keeps you in line with accessibility requirements. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can the website connect to our other systems?

Yes. Through the Sweden Sites® Ecosystem we connect the website to e.g. Fortnox, CRM, booking systems, BankID and payments so the flows run themselves. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

How does payment work?

You get a fixed price before we start, and that is what you pay. No hidden costs or hourly billing that runs away – anything beyond the quote is always agreed with you first. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Do you only work with businesses in Hälsingland?

No. We are based in Hälsingland but help businesses all over Sweden. Meetings happen in person, via Teams or by phone – whatever suits you best. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

What does a web project look like from start to launch?

We start with a discovery phase where we get to know your business, goals and audience. We then produce sketches and prototypes that you approve before we build, test and optimise the website for every screen. After launch we stay with you for hosting, support and further development. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Do we get to see the design before you start building?

Yes, always. You get sketches and prototypes to review and comment on, and we do not start building until you have approved the design. That way you know exactly what you are getting and we avoid costly changes later on. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

What do we need to prepare before we start?

Not very much. The main thing is that you can tell us about your business, what you want to achieve and who you want to reach, and we cover the rest in the free first meeting. We can help with copy, images and other material along the way. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Can you build a web app or customer portal?

Yes. In addition to regular websites we build tailor-made web apps and portals where you or your customers log in, for example with BankID. We plan such projects together with you and provide a fixed price and a clear timeline before we get started. We review your needs, content and required features with you, so the solution is clearly defined and tailored to your organisation.

Copywriting

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Do you use AI to write?

We use AI as a tool for research and ideas, but every text is written and reviewed by a human to keep quality high and the tone right. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Can you rewrite our existing copy?

Absolutely. We can improve existing copy as well as write new content from scratch. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

How much does copywriting cost?

It depends on how much copy you need and what kind of content it is. You always get a fixed price before we start, with no hidden costs. Tell us what you need and we will come back with a proposal within one working day. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

How long does it take to get the copy?

It depends on the scope. A few pages of web copy are quick, while an entire online store with product descriptions or ongoing articles takes more time. We agree on a timeline before we start and keep you updated as we go. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

What kinds of copy do you write?

We write web copy for your home page, service pages and about us, product descriptions for e-commerce, articles and news, ad copy for social media and Google Ads, and newsletters. Everything is tailored to your tone of voice and your audience. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Do you write in English as well?

Yes. We write and adapt copy in both Swedish and English. That suits you if you have customers outside Sweden or want your website in two languages. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

How do you make the copy sound like us?

We start by getting to know your business, your tone of voice and your audience. From there we write copy that explains what you do, why you are the best choice and what the visitor should do next, using your own way of expressing yourselves as the starting point. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Is the copy optimised for search engines?

Yes. We combine classic craft with data on what your customers are actually searching for, so the copy is both read by people and found by search engines. The content is search and AI-optimised without sacrificing readability. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

What does AI-optimised content mean?

More and more people look for answers through AI assistants instead of ordinary search results. AI-optimised content means the copy is clearly structured and answers the questions your customers ask, so both search engines and AI services understand what you offer. If you want to go further we also offer ongoing SEO and AI optimisation. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Can you write product descriptions for our entire online store?

Yes. We write unique product descriptions that increase conversion in your store, whether it is a dozen products or an entire range. We agree scope, timeline and price with you before we get started. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Can you write ad copy for social media and Google Ads?

Yes. We write headlines and messages that work in social media ads and Google Ads. If you also want help running the ads, we can combine the copy with our social media advertising service. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Can you help us with newsletters?

Yes. We write emails that actually get read and clicked, with clear messages and calls to action. It can be one-off campaign emails or recurring newsletters. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Can you write articles on an ongoing basis?

Yes. Articles and news show your expertise and attract organic traffic over time, and many customers want this as an ongoing arrangement. We agree on how often you want to publish and which topics matter to you. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

What do you need from us to get started?

Mainly your time for a first meeting, which is free. There we go through what you do, who you want to reach and what the copy should achieve. Existing copy, brochures or other material are helpful but not required. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

How does the process work?

After the first meeting you get a fixed price and a timeline. We then write a draft that you review and comment on, and we adjust until the copy feels right. Meetings take place in person, via Teams or by phone, whatever suits you best. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Who owns the copy?

You do. Copy we write for you is yours to use freely on your website, in ads and in other marketing. We have clear terms and no hidden costs. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Can copywriting be combined with a new website?

Yes, and it is often the smoothest option. When we build your website our copywriters can write the copy in parallel, so structure, design and content fit together from the start. You do not need to have the copy ready when the project begins. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Do you work with businesses all over Sweden?

Yes. We are based in Hälsingland but write copy for businesses across the country. All the work can be handled via Teams, phone and email, and we usually reply within a few minutes during office hours. We adapt the content, tone and structure to the audience and purpose of the page, making the message easy to understand and guiding the reader forward.

Web hosting

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Does the discount really last forever?

Yes. The offer applies to new sign-ups for any hosting plan with yearly billing, for as long as the subscription runs. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I move my existing site?

Yes, we help you move your website, email and domain – without downtime. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Is hosting suitable for individuals?

Absolutely. Business Basic is a perfect fit for individuals, associations and small businesses. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I change plans later?

Yes, you can upgrade at any time. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

How much does hosting cost?

With the 50% discount and yearly billing, Business Basic costs SEK 1,094 per year, Business Standard SEK 1,644 per year and Business Premium SEK 2,744 per year, all prices excl. VAT. There are no hidden fees, and SSL certificates and daily backups are included in every plan. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I pay monthly instead?

Yes, every plan can be ordered with monthly billing. Just bear in mind that the 50% forever discount only applies to yearly billing, so the yearly subscription works out considerably cheaper over time. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Which plan should I choose?

Business Basic suits the small business, association or individual with one website. Business Standard is our most popular plan and made for business websites and online stores, while Business Premium is fully equipped hosting for your entire business. If you are unsure we will help you choose, and you can always upgrade later. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Is an SSL certificate included?

Yes, always. Every plan comes with a free SSL certificate so traffic to your website is encrypted and visitors see the padlock in the browser. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Is my website backed up?

Yes. We take daily backups in every plan so nothing is ever lost. How much backup history is kept differs between the plans, with Business Standard and Premium keeping more days of history. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I have email on my own domain?

Yes. Every plan includes email accounts on your own domain, so you can use professional addresses like name@yourcompany.com. The number of accounts depends on the plan you choose. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I register a domain with you?

Yes. We register domains with most common top-level domains, for example .se for SEK 360 per year, .com for SEK 370 per year and .nu for SEK 340 per year, excl. VAT. If you already have a domain we help you transfer it or point it to your hosting. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I install WordPress?

Yes. WordPress and other popular systems are installed with one click in seconds, so you can get started straight away. If you would rather have us set up the website for you, we are happy to help. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Can I have several websites on the same account?

It depends on the plan. Business Basic is made for one website, while Business Standard holds several and Business Premium an unlimited number. If you outgrow your plan you simply upgrade. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Is there a staging environment?

Yes, Business Standard and Business Premium include a staging environment. There you can test updates and changes before they go live on the real website. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

How fast will my website load?

Our servers are an optimised environment with caching for short load times. That means faster pages for your visitors and it also helps in the search results. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

How does support work?

You get Swedish support from real people by phone and email. Via chat and email we usually reply within a few minutes during office hours, and Business Premium includes priority support. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

How do I get started?

Choose a plan and order directly on the website, and we will set up your hosting. If you would rather talk to us first, book a free meeting and we will help you pick the right plan and get started. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Do I also need a service agreement?

Hosting gives you secure and fast operation of the server, with SSL, backups and email. A service agreement is about the website itself, with updates, security hardening, round-the-clock monitoring and help with changes. Many customers combine both, but you decide what suits you. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

What if I want to cancel my subscription?

The subscription runs for the period you have chosen, yearly or monthly. We have clear terms and tell you exactly what applies before you order, so there are no surprises. We help you choose a solution based on your website technology, traffic and support needs, giving you the right level from the start with room to scale.

Service agreements

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Does our website need to be hosted with you?

No, we can look after websites wherever they were built. We do a review before the agreement starts. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Is there a minimum term?

Contact us and we will tell you more about the terms for each agreement. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

How much does a service agreement cost?

Business Basic costs SEK 495 per month, Business Standard SEK 749 per month and Business Premium SEK 1,549 per month, all prices excl. VAT. These are fixed monthly prices with no hidden costs. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

What is included in a service agreement?

Every agreement includes daily backups, updates of systems, plugins and themes, round-the-clock monitoring and support. The larger agreements also include security hardening, performance optimisation, priority support and a number of hours of changes each month. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

What is the difference between the plans?

Business Basic gives you daily backups, monthly updates, round-the-clock monitoring and email support. Business Standard adds security hardening and scanning, phone support and one hour of changes per month. Business Premium also includes ongoing performance optimisation, priority support, three hours of changes per month and a monthly report. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Are changes to the website included?

Yes, Business Standard includes one hour of changes per month and Business Premium three hours. That covers things like new copy, images and minor adjustments. Larger jobs are agreed with you first and given a fixed price. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

How often is the website updated?

We carry out monthly maintenance where systems, plugins and themes are updated and tested. That keeps the website secure and compatible without you having to think about it. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

What happens if the website goes down?

We monitor your website around the clock and are alerted immediately if something goes wrong, often before you notice it yourself. We then start troubleshooting and fixing so the website is back as quickly as possible. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

How do the backups work?

We back up the website every day. If something breaks, for example after a failed update or an editing mistake, we can restore the website quickly. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

What does security hardening mean?

It is protection against intrusion, malware and spam. Business Standard and Premium also include regular security scanning so vulnerabilities are found and closed in time. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

How does support work?

Support is free and in Swedish. In Business Basic you reach us by email, in Standard and Premium also by phone, and Premium gives you priority support. Via chat and email we usually reply within a few minutes during office hours. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Does the agreement work for WordPress and other systems?

Yes. We keep systems, plugins and themes updated whatever platform the website is built on. Before the agreement starts we review the website so we know what needs doing. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

What does the monthly report contain?

In Business Premium you receive a report every month summarising what we have done and how the website is doing. It gives you a clear picture of operations without having to follow up yourself. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Do we need a service agreement if we already host with you?

Hosting takes care of the server, while the service agreement looks after the website itself with updates, security, monitoring and changes. They complement each other, and together they give you completely worry-free operations. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

How do we get started?

Choose the agreement that suits you and add it to the cart directly on the website, or book a free meeting and we will help you choose. Before the agreement starts we review your website and take care of anything that needs fixing. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Can we change agreements later?

Yes. Get in touch and we will look at which agreement suits you best and help you switch. It is common to start with Basic and move up as the website and your needs grow. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Are there costs on top of the monthly fee?

No, the monthly fee is a fixed price and everything included in the agreement is covered by it. If you need larger changes or new functionality beyond the agreement, we always agree it with you first and give a fixed price before we start. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

How do we pay for the service agreement?

The service agreement is paid monthly at a fixed price excl. VAT. You get all the terms before you order, so you know exactly what applies. We review what you need help with and tailor the scope to your website, working methods and how much you want to manage yourselves.

Microsoft 365

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Can you move our email to Microsoft 365?

Yes, we migrate email, calendars and contacts from your current provider. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Which plan do we need?

It depends on whether you need desktop apps, advanced security or just email. We help you choose. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

What does Microsoft 365 cost with you?

With a 12-month subscription Business Basic costs SEK 69 per month, Business Standard SEK 149 per month and Business Premium SEK 249 per month per licence, excl. VAT. With monthly billing the price is SEK 87, 188 and 312 per month per licence respectively, excl. VAT. All prices are fixed and setup is included. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

What is the difference between Business Basic, Standard and Premium?

Business Basic gives you email on your own domain, Teams, 1 TB of OneDrive per user and Word, Excel and PowerPoint on the web and mobile. Business Standard includes everything in Basic plus the desktop apps for Word, Excel, PowerPoint and Outlook. Business Premium adds advanced protection against threats and phishing, device management with Intune and access control for sensitive data. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Is setup included in the price?

Yes, setup is included when you order Microsoft 365 through us. We set everything up, connect email to your domain and make sure you are up and running. There are no hidden costs. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

How do we order and how quickly can we get started?

You choose a product, the number of licences and the subscription length in our order form and enter your company details at checkout. We then set everything up and you are up and running straight away. If existing email is to be migrated, we agree a schedule with you so the move happens without disrupting your day-to-day work. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Can we keep our existing email addresses?

Yes. We connect Microsoft 365 to your own domain so you keep addresses like name@yourcompany.com. If you like, we also move over your existing email, calendars and contacts. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

How many licences do we need?

You need one licence per user. Different employees can have different products, so not everyone needs the same plan. We are happy to go through who needs desktop apps, advanced security or just email. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Should we choose monthly or a 12-month subscription?

With a 12-month subscription you get a lower monthly price per licence. Monthly billing costs a little more but gives you more flexibility. We always tell you the terms that apply before you order. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

What is Microsoft 365 Copilot and do we need it?

Copilot is the AI assistant in Word, Excel, PowerPoint, Outlook and Teams that summarises meetings, emails and documents, drafts text and analyses data in plain language. It is an add-on that requires a Microsoft 365 licence and costs SEK 349 per month per licence with a 12-month subscription or SEK 419 per month with monthly billing, excl. VAT. We help you get started with AI in your everyday tools and assess whether it suits you. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

How secure is Microsoft 365?

Outlook has built-in protection against spam and malware, and we set up two-factor authentication, device management and secure sharing. With Business Premium you also get advanced protection against threats and phishing, device management with Intune and access control for sensitive data. We help you configure security to suit your needs. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

How are our files and personal data handled?

Your files are stored in OneDrive and SharePoint with clear permissions, so you control who can see and edit what. Earlier versions of files can be restored. We help you set up sharing and access in a way that fits your procedures and GDPR. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Do we get support after setup?

Yes, you get Swedish support. You can reach us by phone, email and chat, and on chat and email we usually reply within a few minutes during office hours. We help with accounts, licences and practical day-to-day questions. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Can we add or remove users later?

Yes, since it is one licence per user the number can be adjusted as your business changes. Contact us and we help you add or remove licences. The terms for changes depend on the subscription length you chose, and we tell you about them before you order. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Does Microsoft 365 work on Mac, mobile and tablet?

Yes. The apps are available for desktop, web and mobile, and email, calendars and files sync across phones, tablets and computers. You always have the latest versions whatever device you use. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Can Microsoft 365 be connected to our website and business systems?

Yes. Through Sweden Sites Ecosystem we can connect Microsoft 365 to your website, customer portal or business systems. We discuss which flows you want to automate and propose a solution based on that. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Is SharePoint included and can we build an intranet?

SharePoint is part of Microsoft 365 and gives you shared document libraries with version history and an intranet with news and procedures. You control who can see and edit what. We are happy to help you set up a structure that suits your organisation. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

Who handles the setup and migration?

We at Sweden Sites do the whole job, from setup and connecting your domain to migrating email and providing support. We offer support via chat, email, and phone. We help with licence selection, installation and configuration, ensuring that the services are set up correctly for your organisation and easy for employees to use.

BankID

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What is BankID?

BankID is Sweden's most widely used electronic ID. It lets a person identify themselves and sign digitally in a secure way, just like a physical ID card. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

What is needed to get started?

Sign up at bankid.swedensites.com, accept the agreement and apply for a certificate – it is all done online in a few minutes. You do not need your own agreement with a bank; we take care of that. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

How long before we can use BankID?

BankID normally approves the certificate within 5–7 working days. After that you can start using BankID straight away. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

What does it cost?

The licence costs SEK 750 per month per BankID certificate and each completed signature or authentication costs SEK 0.65, excl. VAT. No setup fee. The initial term is 12 months, then one month's notice. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Do we need a meeting with you first?

No. Everything is handled online and you can get started on your own. If you would still like help or advice, we are always available by phone and email. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

What can we use BankID for?

Logging in to websites, customer portals and apps, identifying customers and digitally signing contracts, quotes, powers of attorney and consents. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Is a BankID signature legally binding?

Yes. A BankID signature is an advanced electronic signature under the EU eIDAS Regulation and carries the same evidential value as a handwritten signature in the vast majority of cases. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Does it work with our existing website?

Yes, BankID can be integrated into most existing websites, customer portals and systems. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Does BankID work on both desktop and mobile?

Yes. On a computer the user scans a QR code with their Mobile BankID, and on a phone the BankID app opens automatically. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Who can use BankID?

Anyone with a Swedish personal identity number and a BankID from their bank – today more than eight million people in Sweden. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

What information do we get about the user?

After a successful identification you receive the user's name and personal identity number. You decide what you store and for how long. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

How does it work with GDPR?

A personal identity number is sensitive data and must be handled with care. We help you store only what is needed and handle the data securely and in line with GDPR. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Is BankID secure?

Yes. All communication is encrypted, and every login and signature is confirmed by the user in the BankID app with a personal security code or biometrics. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Can we test before going live?

Yes. BankID has a test environment where the integration can be tried with a test BankID before going live. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Who do we contact if something does not work?

To us. You get Swedish support by phone and email, and we help with both the account and the technical integration. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

What is included in the monthly licence?

The licence includes a BankID certificate for your company, technical hosting and a production environment, and an API and SDK for your integration. You can use BankID for login, identification and signing, follow status and cases in My pages, and get Swedish support by phone and email. Beyond the licence you only pay SEK 0.65 per completed signature or authentication, excl. VAT. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Who builds the actual integration, you or us?

That is up to you. If you have your own developers they can build the integration with our API and SDK. If you would rather we do the work, we help with the entire integration, from technical setup and adapting it to your user flows to testing and launch. We agree the scope of such a project with you and you get a fixed price before we start. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

Can BankID be connected to our other systems, such as a CRM or Fortnox?

Yes. Through Sweden Sites Ecosystem, BankID signatures and logins can start automated flows in your CRM, Fortnox, SharePoint or other systems. We go through which flows you want to automate and propose a solution based on that. We help you plan both the technical integration and the user journey, from the first identification to a complete solution that works on desktop and mobile.

SEO & AI optimisation

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How quickly will we see results?

Technical improvements can have an effect within weeks. Content and authority are built over time – clear results usually appear within 3–6 months. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

What is AI optimisation?

Structuring content and data so AI assistants can understand, trust and recommend your business when users ask questions. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

What do SEO and AI optimisation cost?

The price depends on the scope, such as how large your website is, how competitive your industry is and how much content needs to be produced. We always work with fixed prices and no hidden costs. After a free SEO review you receive a quote within one working day. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

What is included in your SEO work?

We work with technical SEO such as structure, schema markup, load times and indexing, AI optimisation (GEO), local SEO with Google Business Profile, keyword research and content strategy. You also get clear reports on rankings, traffic and results. Exactly what your package includes is agreed based on your goals. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

How do we get started?

Book a free SEO review and we go through how your website performs technically and in terms of content, and what your customers search for. We meet in person, via Teams or by phone. You then receive a proposal with a fixed price within one working day. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

How do you measure results?

We track rankings in search results, traffic to your website and what the visits lead to in terms of enquiries and business. You get clear reports that show the development over time. Which metrics matter most to you is something we define together from the start. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

How often do we get reports?

That depends on the arrangement and is agreed with you when we start. The reports are written so you understand what has been done and what it delivered, without technical jargon. If you have questions in between, we usually reply within a few minutes on chat and email during office hours. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Do we need a new website for SEO to work?

No, in most cases we work with your existing website. Sometimes technical improvements to structure or load times are needed, and we tell you openly after the review. If the website does need rebuilding, we can help with that too, since we also do web development. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

What is technical SEO?

Technical SEO is about making sure the website is built so that Google and other search engines can read, understand and index it. We work with structure, schema markup, fast load times and indexing. It is the foundation that all content work builds on. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

What is local SEO and do we need it?

Local SEO is about being seen when customers in your region search, for example on Google Maps. We optimise your Google Business Profile and your visibility in the area you operate in. It is particularly valuable for businesses that serve customers in a specific town or area. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Do you write the content for us?

Yes. We create a content strategy and write copy that answers your customers' questions and builds authority, for both search engines and AI assistants. Copywriting is one of our services, so the content is produced by us. You always review and approve before anything is published. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Is SEO a one-off job or ongoing work?

Both. Technical improvements can be done as a one-off project, while content and authority are built over time and work best with ongoing effort. We propose an arrangement that suits your goals and budget. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Can you guarantee a first place on Google?

No, and no reputable provider can, since it is Google and the AI services that decide the rankings. Our work is about making your website the best answer to what your customers are looking for. We are clear about what we expect and follow up the results openly. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

How is AI optimisation different from regular SEO?

Regular SEO is about ranking high in Google's search results. AI optimisation (GEO) is about being cited and recommended when someone asks ChatGPT, Gemini, Copilot or Perplexity. We structure your content and data so the AI services understand who you are and what you offer. Much of the work overlaps, so you get both in the same effort. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

How do we know if we appear in AI assistants like ChatGPT?

We follow up how the AI services answer questions relevant to your business and whether your company is mentioned or recommended. This is part of the follow-up together with rankings and traffic. How we measure and report this is agreed with you from the start. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Who does the work?

The work is done by our own team at Sweden Sites. You have a contact with us who knows your business. All support is in Swedish. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

How much time do we need to put in ourselves?

Not much. We need your knowledge of the business, your customers and what makes you unique, and you approve content before it is published. We handle the rest. Check-ins take place in person, via Teams or by phone, as often as you like. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Is there a minimum contract period?

The terms depend on the arrangement you choose, and we always tell you clearly what applies before you order. You get a fixed price with no hidden costs. The first meeting and the SEO review are free and without obligation. We base the work on your website goals, audience and search behaviour, prioritising the measures that create the best conditions for relevant long-term visibility.

Social media advertising

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How big a budget is needed?

You can start small and scale up when you see what works. We help you set a sensible budget based on your goals. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Which platforms do you advertise on?

We work with Facebook, Instagram, LinkedIn and TikTok. Which platforms suit you depends on where your customers are and what you want to achieve. We go through that together before we start. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

What does it cost, and how is your fee different from the ad budget?

They are two different things. The ad budget is what you pay the platforms to show the ads, and you decide that yourselves. Our fee for planning, production, optimisation and reporting is a fixed price with no hidden costs, which depends on the scope. You receive a quote within one working day after a free first meeting. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

What is included in the service?

We do audience analysis, produce ad creative with images, video and copy, set up the campaigns and optimise them continuously with A/B tests. You get clear reports on reach, clicks and conversions, and we use retargeting to reach visitors who have already shown interest. The exact scope is tailored to your goals. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Do you produce the ad creative?

Yes. We create images, video and copy that stop the scroll, and can also use drone footage since we offer drone services. If you have your own material we can of course work from that. You always approve the creative before the campaign goes live. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

How do you measure results?

We connect the ads to your website so every lead can be followed, and measure reach, clicks and conversions. That way you see what every krona brings back. Which goals we track is decided together before the campaign starts. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

How quickly will we see results?

Ads start showing as soon as the campaign is live, so the first clicks and leads often come quickly. The best results come once we have had time to test and adjust audiences and creative. How long that takes depends on your industry, budget and goals, and we discuss that with you. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Can leads from the ads go straight into our CRM?

Yes. Through Sweden Sites Ecosystem, leads and customer data from Meta can sync automatically with your systems, so you can follow up straight away without manual work. We go through which systems you use and propose a solution. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

What is retargeting?

Retargeting means showing ads to people who have already visited your website or shown interest in you. They already know you and are therefore often closer to buying. It is an effective way to get more out of the traffic you already have. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

How do we get started?

Book a free first meeting, in person, via Teams or by phone. We go through your goals, audiences and budget, and you receive a proposal with a fixed price within one working day. Once you approve the proposal we produce the creative and launch the campaign. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Can we pause or change campaigns along the way?

Yes. We adjust the campaigns continuously based on results, and you can ask us at any time to pause, change the message or move budget. The terms that apply to your arrangement are explained clearly before you order. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Do we need our own accounts on the platforms?

We check which pages and ad accounts you already have and help you set up whatever is missing. You keep ownership of your accounts and your data. We then work in the accounts to create and optimise the campaigns. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Who manages the campaigns?

Our own team at Sweden Sites plans, creates and optimises the campaigns. You have a contact with us who knows your business. We work with companies all over Sweden and all support is in Swedish. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Is the ad tracking compliant with GDPR?

We set up tracking such as Meta Pixel and Tag Manager correctly and in a GDPR-safe way, so measurement happens with visitors' consent. You get reliable figures without compromising on data protection. If you have your own requirements or policies, we adapt to them. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

How often do we get reports?

That is agreed with you based on the length and scope of the campaign. The reports show reach, clicks and conversions clearly, without technical jargon. If you have questions in between, we usually reply within a few minutes on chat and email during office hours. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Is social media advertising suitable for a small business?

Yes. You can start with a small budget, target the ads at exactly the right audience and scale up when you see what works. Since we measure what every krona brings back, even a small business can advertise with control over costs. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Which audiences can we reach?

We do an audience analysis and build the audiences that convert best, for example based on location, interests or job role depending on the platform. You can advertise locally in your region or across the whole of Sweden. We test and adjust the audiences continuously. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Can we combine advertising with SEO?

Yes, and that often gives the best effect. Ads deliver quick visibility while SEO and AI optimisation build long-term traffic. Since we are a full-service agency we can coordinate both and connect them to your website. We tailor the setup to your audience, budget and business goals, then monitor the results so the advertising can be improved continuously.

Social media integration

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Which social media platforms can you connect to our website?

We connect Instagram, Facebook, LinkedIn, YouTube and TikTok to your website so new posts appear automatically. We can also pull in reviews and ratings from Google and Facebook. If you use another channel, tell us and we will look at what is possible. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

How much does it cost to connect social media to our website?

The price depends on how many channels and features you want, such as feeds, reviews, share buttons or pixels. You always get a fixed price before we start and there are no hidden costs. Book a free meeting and we will come back with a proposal within one working day. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

How long does it take to get started?

It depends on the scope. A simple connection of one feed or your reviews is often quick to set up, while a solution with social shopping and tracking is planned together with you with a clear timeline. We agree the timeline with you before we begin. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Do we need to do anything ourselves after publishing a new post?

No. Once the connection is in place, new posts and reviews appear on your website automatically without you lifting a finger. You keep publishing in your social channels exactly as before. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Will social media feeds slow our website down?

Not with us. We load the feeds smartly so the site stays fast for your visitors. The feeds are also built to match your design rather than looking like a foreign element pasted in. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Can we control how the feed looks on the website?

Yes. The feeds are tailored to your website so colours, fonts and layout match the rest of the site. Tell us what you want to highlight and we will suggest how the feed is best placed and presented. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Can you show our Google reviews on the website?

Yes. We show ratings and reviews from Google and Facebook on your website in real time. That gives visitors social proof right when they are considering contacting you or buying something. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

What is the Meta Pixel and do we need it?

The Meta Pixel is a tracking code that measures what visitors do on your website, so you can follow up and improve your advertising on Facebook and Instagram. If you advertise on social media it is very valuable. We install the Meta Pixel and Tag Manager correctly and in a GDPR-safe way. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Are tracking and pixels allowed under GDPR?

Yes, when done properly. We set up the Meta Pixel and Tag Manager so tracking only activates once the visitor has given consent. That way you get accurate data without risking a breach of the rules. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Can we sell our products directly on Instagram and Facebook?

Yes. With social shopping we sync your products to Instagram and Facebook Shops so product information stays up to date automatically. Customers can then discover and buy your products right inside the social channels. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

What happens if Instagram or Facebook change something?

The platforms update their interfaces from time to time, and that can affect connections. With a service agreement from us we keep the connection up to date and make sure the feeds keep working. Without a service agreement we naturally help you whenever you get in touch. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Does it work on our existing website?

In most cases, regardless of where the website was built. We review your website before we start and tell you what is possible. If the website needs updating to support the connection, you will know in advance. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

What do you need access to?

We need permissions for the social accounts to be connected and for your website. You keep ownership of every account and can view and change the permissions we hold at any time. We guide you step by step in setting up the access. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Who owns the content shown on the website?

You do. The posts and reviews stay in your own channels and are simply displayed on the website through the connection. We never take over or move your content. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

Can you also help us with social media advertising?

Yes. Social media advertising is a separate service of ours, and combined with the Meta Pixel on your website you get full visibility of the results. If you also want to sync leads, customer data and campaigns between social media and your systems, we do that via Sweden Sites Ecosystem. We tailor the setup to your channels, audiences and goals, giving the content a clear direction and making the results meaningful to evaluate.

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