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All modulesSweden Sites® Ecosystem

Mailchimp

Automate newsletters and customer communication with Mailchimp. We integrate your forms, customer data and campaigns for maximum reach.

2 min readSecure & GDPR-readyTailored to your flowsOrder Ecosystem
Contents
  1. 01Overview
  2. 02What the connection does
  3. 03Example automated flows
  4. 04How it works
  5. 05Security and data protection
  6. 06Works together with
  7. 07Get started

Overview

Mailchimp is one of the most widely used tools for newsletters and email marketing. With Sweden Sites® Ecosystem we connect Mailchimp to your forms, online store and customer records, so the right person gets the right email – automatically.

You reach more people with less work, and every subscriber is handled with consent and in line with GDPR.

What the connection does

These are some of the most common ways our clients use Mailchimp with Sweden Sites® Ecosystem. Every connection is tailored to your business.

01

Automatic subscribers

New customers and subscribers are added to the right list with consent.

02

Segmentation

Send emails based on purchases, interests and behaviour.

03

Automated journeys

Welcome series, abandoned-cart reminders and birthday emails.

04

Results

See opens, clicks and revenue per email.

Example automated flows

This is what an automated flow can look like in practice. Every step happens on its own – nobody has to copy, paste or remember anything.

Flow 1

  1. 1Someone subscribes on the website
  2. 2A welcome series of three emails starts

Flow 2

  1. 1A customer abandons their cart
  2. 2A reminder is sent a few hours later

Flow 3

  1. 1A customer buys a product
  2. 2They get tips and accessories that match the purchase

How it works

We take responsibility for the whole journey – from the first conversation to a connection that works day after day.

  1. 1MappingWe review how you use Mailchimp today, which systems should be connected and where time is lost.
  2. 2ConnectionWe connect Mailchimp to your systems through Sweden Sites® Ecosystem, with secure permissions and encrypted traffic.
  3. 3AutomationThe flows are built, tested with real examples and put live once you are happy.
  4. 4ManagementWe monitor the connection, update it when the services change and extend it as you grow.

Security and data protection

All connections to Mailchimp are built with the service's official interfaces and encrypted communication. Each integration only gets the permissions it needs, and credentials and keys are stored securely – never in plain text.

Personal data is handled in line with GDPR. We help you document what data flows between systems and why, and we log events so you can always follow up on what has happened.

  • Official APIs and encrypted traffic (HTTPS/TLS)
  • Least-privilege permissions for every connection
  • Logging and monitoring around the clock
  • Personal data handled according to GDPR

Works together with

Mailchimp becomes even more valuable together with other modules. Here are some that are often combined:

Get started

Want to know how Mailchimp can be connected to your systems? Book a free walkthrough and we will tell you what is possible, what it costs and how quickly it can be in place.

Connect Mailchimp to your systems

Free walkthrough – we usually get back to you the same day.

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